The Foundation Checklist
Foundation first. Marketing second.
Before you spend a dime on marketing or another app, make sure the basics are solid. Marketing just pours more work into whatever system you’ve already got. If that system leaks, you’re paying to lose jobs faster.
Grab a pen. Every line is a yes or a no. Give it 10 minutes and be honest. Nobody’s grading you.
1. Get legit
2. Your website
3. Google Business Profile
4. Reviews
5. Phones and calls
6. Your system (job management software)
7. Where your leads come from
8. Who owns your logins
How’d you do?
Mostly yes? Nice. You’ve got a foundation, and marketing finally has something to build on.
A bunch of no’s? That’s normal. Most shops have a few. Start with the phones and the logins. Those are the ones that cost you quietly.
Not sure how to fix some of these? That’s what I’m here for. I’m on your side of the table. No tools to sell you, no pitch. Just a straight look at where you stand.
Bring this checklist with you.
Blue Collar Bodyguard. Someone on your side of the table. A Lovable Gazelle product.